Virtual concerts in the Metaverse have opened up a whole new way for fans to adore idols. In traditional concerts, fans have limited viewing vision and a single way of interacting with idols. The concert in the metaverse breaks through physical limitations, and the singer’s costumes, props and stage effects are ever-changing. Fans can set up virtual avatars to participate and interact closely with singers or idols. NFT-based performance tickets, virtual props, digital peripherals, etc. can also satisfy fans’ imaginations.
For the audience, the biggest difference (theoretically) between Metaverse concerts and traditional online concerts is the interactive experience.
The Epic “Fortnite” game contains several impressive virtual concerts. Famous pop singer Travis Scott “raged” everywhere in the concert with the size of a skyscraper, and more than 12 million players around the world participated at the same time. Fans bounced and floated with the weightlessness of the stage during the famous DJ Marshmello concert, and pop singer Ariana Grande opened with a surf on the Rainbow Circuit. Rapper Lil Nas X’s concert on “Roblox” attracted more than 30 million fans. Fans can also purchase Lil Nas X digital goods such as digital doubles, commemorative goods and emoticons in the digital store.